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AUDIENCE ESSAY

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I will be talking about my summer trailer that me and my group created. We aimed for this to be a Slasher. In this essay I will discuss whether the trailer is successfully or not according to the audience theory. There are too theories used. The first is mass audience talks could influence a lot of people. These theorists say that everyone reacts in the same way to texts. Where as active audience theorists say that the audience can respond differently or interpret texts differently. The hypodermic theory links closely to mass audience as it says that messages and texts are injected into the audience by powerful syringe like media making them addicted. These are both passive theories. George Gerbner says "persistent long term exposure to television content has minimal but measurable effects on the perceptual words of audience members" which talks about how people eventually become desesitized. It compares light moderate and heavy media users. The psychologist Mary Clover...
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Research & Planning essay

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How have you developed in your Research & Planning skills across the 2 years? At AS I produced a hip hop/r & b music magazine and at A2 I am in the process of completing my horror teaser trailer. Research helps to expand your understanding of something and planning is used to make sure the actual product is executed successfully. However this effects creativity as I am limited and can only re imagine something and input a new idea. In AS I had no idea how to make a music magazine and meet the expectations of a Target Audience as I did not understand the reason certain aspects that make up a magazine (conventions) were put in place. In addition I had not done my research and planning effectively and looked at many other magazines, as a result of this I mainly used my imagination of what I thought a magazine should look like. However in A2 I now know the reasons behind certain conventions and have done my research and planning thoroughly and looking at theories has...
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